Advertise With #SCBP

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Our mantra is to 'sell well'. We believe in giving you something that will be effective. Having a good relationship with our advertisers is important to us, and ultimately we want you to have confidence that spending your hard earned cash with Small City is a good business decision.

If you're a fan of numbers we've got some impressive stats - fancy a share of our 70k+ page views every month? – and our team has a solid reputation for being a creative, positive and efficient bunch, who'll bring value to what you do. Don't just take our word for it - please do ask around!

You're welcome to choose, Pick 'n' Mix style, from the advertising opportunities below, or get in touch to discuss any ideas you may have. If there are several things that you like the look of, and you have a budget in mind, we can give you options for a monthly advertising package, or section sponsorship. You'll pay a fixed amount each month, and have a presence on Small City throughout the full year.

*All prices below are subject to +VAT

Directory Listing £75 per annum

A listing for your business in our online directory. Includes photograph, unique URL with your business name included, links to your website and social media, and 200+ words copy. Appears in all relevant parent categories of our directory, and it will be linked to your other content on Small City.

Native Content £350

A purpose written article which will appear in the most relevant section of Small City and run as a front page link for a minimum of one week. This will be shared via all of our social platforms, included in at least one weekly Mail Chimp newsletter to 10k+ people in Perthshire, and be held on the site indefinitely.

Event Listings £75 - £300

The 'What's On' landing page alone saw 49,623 page views in 2017, with 35,725 of those clicking through to individual events within the section! You can use an event listing for recurring or one off events like open days, workshops, gigs, seasonal events, clinics etc. 

Basic Event Listing £75 each or £250 for five.

Your event listed and promoted in our ‘What’s On’ section with unlimited lead in time. 

  • Appears in multiple relevant event categories
  • Rotates on front page of Small City and other event pages  
  • Minimum of one Facebook post and tweet per event

Enhanced Event Listing £150

  • Basic event listing PLUS;
  • A fixed place on front page and all other event pages for one week
  • Minimum of three facebook posts and tweets.

Full Event Package £300

  • An enhanced event listing PLUS;
  • Two weeks fixed on front page and other event pages, 
  • A linked box in at least one weekly Mailchimp newsletter to 10k+ people in Perthshire
  • A one month desktop & mobile display advert (see details below)

Should have multiple listings per year, we’d be very happy to build you a bespoke package.

Digital Adverts – website and newsletter From £150

With a display advert, you can land on a site of your choice - this could be your own website or content about your business on Small City. Artwork is to be supplied by you or we can outsource it at an additional cost.

  • Desktop and Mobile Display Advert OR Newsletter Display Advert
    • 1 month - £150
    • 3 months – £400
    • 6 months – £700
    • 12 months – £1200
  • Combo of both Newsletter and Website
    • 1 month - £250
    • 3 months – £700
    • 6 months – £1200
    • 12 months – £1800

Website: This is a desktop and mobile display advert which shows on rotation throughout Small City, with a minimum of 12K impressions per month. Artwork can be regularly updated to reflect current promotions or opportunities.

Newsletter: A banner advert for your business would appear along the bottom of our newsletter to 10k+ people in Perthshire. 

One Big Question Branding Opportunity £425

You set the question and it is branded “Your Business” for that month.  We can also offer a “voting” option on this page; if you wish to use this, you would be expected to supply a prize worth a minimum of £50.  All photography and answers can be supplied for use on your own site after one month has passed.

Recruitment £25 per listing – Free to package clients

Feature Pages Entry £145

We run one Feature page per month, featuring a maximum of 21 businesses. 

A spot in one of our features includes;

  • A full, dedicated web page with unlimited copy about and details about your business, including up to 6 images with links to your own landing page of choice.
  • Inclusion in a dedicated Mailchimp feature newsletter to our database of 10k+ people in Perthshire.
  • At least one post on each of our social media platforms linking directly to your individual page in the Feature.
  • The Feature is promoted via a month long paid for Facebook advert to our 13k+ followers.

Past Feature pages remain on the site indefinitely, and we have evidence of excellent return on investment via Google juice.  Book a spot on one or go for several over the year to receive a bulk-buy discount. In 2019 we'll be covering various new topics. Please contact us to find out more.

Stand Alone Feature Pages £2,950

Please contact Nicki for full details of this fantastic brand building opportunity. These are restricted to only 12 per year.  

Stand Alone Newsletter £425 – restricted to 18 per year

A newsletter featuring your business only to our mailing list of 11K people.  This can include links your own web landing pages, special offers, galleries, videos and native content across the web.  It will be designed by the small city team, and approved by you.

Competition With Follow Up Newsletter - £350

Your competition will run for one month, and will be shared throughout our social media with paid for adverts targeting the landing page.  On completion, we will notify the winner and send a newsletter with follow up message, call to action or offer to anyone signing up to receive these.

Average Entries 2018: 2500
Average Sign Ups since GDPR: 400

Packages and Section Sponsors From £295 per month

  • 6 monthly and 12 monthly packages - price on request – please contact us directly.
  • Exclusive Section Sponsorship - price on request – please contact us directly.

Brand Building Packages

Brand Building Entry Level – 6 Month package - £200 per month

  • Directory listing in multiple sections
  • Website Display advert for 3 out of 6 months
  • Newsletter display advert for 3 out of 6 months
  • Competition with follow up stand-alone newsletter
  • One feature inclusion OR 2 event listings
  • Workdays and Weekends profile
  • Linked Feature Spot in Newsletter to 11K people
  • 3 x Facebook posts / 3 x tweets on a specific product or service
  • Invitation to submit press releases, content for galleries, join additional campaigns running via Small City Indies

Brand Building Max – 6 Month package
£500 in month one + £350 per month for 5 months

  • Directory listing in multiple sections
  • Website Display advert for 6 months
  • Newsletter display advert for 6 months
  • Competition with follow up stand-alone newsletter
  • Native Content written exclusively for you, with permission to reuse elsewhere
  • Two feature inclusions OR up to 6 event listings
  • Stand Alone Newsletter to 11K people
  • Workdays and Weekends profile
  • Linked Feature Spot in Newsletter to 11K people
  • 3 x Facebook posts / 3 x tweets on a specific product or service
  • Invitation to submit press releases, content for galleries, join additional campaigns running via Small City Indies

To discuss these opportunities, packages or any other ideas you may have, please contact the office on 01738 636888.

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