Dancewear Queen

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Perth’s Indie retailers play a huge part in making our Small City the great place that it is. Growing up around my family’s business on North Methven Street, I’ve been surrounded by the likes of Marian and Beaton Lindsay my entire life and these fantastic shops are at the heart of our local community, offering something quite unique in comparison to other cities in the country.

All around the city centre and beyond, you’ll find Indies with their own story and their own individual hook that makes them so special and keeps them alive and kicking, even in today’s modern world of internet shopping. Newsagents, fashion shops, butchers, grocers and more, they’re mainstays in Perth and are always there with a smile, great service and have something that you can’t get online – personality.

So, for today’s #PerthLoveFest article, I caught up with one of our city’s Indies who has run her own shop for nearly thirty years. Sharon Colburn, of Arabesque Dancewear, has been on Hospital Street for three decades and has been there for Perthshire’s –  and indeed the entire country’s – dancers, from the moment they get their first pointe shoes right through to in some cases, their careers on the big stage. I came from a family of independent retailers. My brother and I used to be in and around the shop all of the time when we were younger.

It wasn’t until I got chatting with Sharon that I realised she had a similar childhood to myself, growing up around her family’s business - everyone will remember her grandad, Bill Wilkie - with her brother and popping into some of the neighbouring shops while waiting for closing time.

“My family had Wilkie’s Music Shop so I came from a family of independent retailers. My brother and I used to be in and around the shop all of the time when we were younger, fighting, creating hell, and causing mischief – that kind of thing.”

Despite having a family of musicians, Sharon was more interested in dancing but even then she had no idea she’d one day have a shop of her own. What started as a stop gap has now developed into one of the country’s most respected dancewear shops, with customers coming not only from Perthshire but also from other parts of the UK.

“I used to dance with Julie Young and we trained together when we were younger. When our old teacher sadly passed away, Julie decided to take over the dance school. That was never really for me!

“I left school at 18 and I was kind of stuck on what I was wanting to do. So, as you do, I decided to open a dancewear shop with the initial intention of doing it for a year or so until I figured out what I was going to do with my life. Thirty years on, and I’m still here!

GALLERY

“I’ve got Kat who has been with me now for twenty years and the rest of the team are all fantastic. Each of us has experience of dancing and I think that’s pretty much a requirement to do this job. I’d like to think we’ve got a good reputation in Perth and beyond, and I think over time we’ve progressed, developed, encouraged and instigated so much. I don’t often stop to appreciate just how far we’ve come, but when I think back to thirty years ago and see the shop now it’s clear we’ve done a lot!”

There are reasons why Sharon has managed to remain in business for so long despite increased competition from online shopping and the difficulties that times of recessions and austerity can bring to independent retailers. Support from her family and friends has been important but so too has the reputation she has built up within the dancing community over the years and the attention to detail and care she has for every single customer that walks through her door.

“My family were always very supportive but they did obviously warn me about what it’s like do run your own shop. Being self-employed is one thing but having your own shop, a door which is open six days a week, it’s constant and you’ve got to be ready for that. I hope that our service and approach is what encourages people to still come in and see us and buy from us.

“We don’t sell anything different than what you can pick up online or anywhere else, but I hope that our service and approach is what encourages people to still come in and see us and buy from us. Our relationship with our customers is key and we have a genuine interest in every single one of them – we’ll always be delighted to give advice to anybody who walks through the door.

“We’ve also got a great relationship with the dancing schools, the ones in Tayside in particular. We support them wherever we can, whether it’s for uniforms or their shoes. It’s great to see the different generations coming into the shop. We have people who danced years ago who were previous customers of ours when they were little who are now bringing in their kids which is really lovely to see.”

Having been a big part of the community for three decades, you can imagine that Sharon has many great highlights from her time in her Arabesque shop. Helping youngsters to make a start in dancing and being there for them throughout their progression is one thing, but when a little shop in Perth starts to make waves internationally then you know it’s doing something right!

“We always try and keep a profile for the kids when they first come to us so we can monitor their progression and give them some guidance wherever possible. It’s nice to play even just a little part in their dancing lives.

Arabesque LoveFest - Front of Shop“It’s lovely when people come back to visit after buying from us and we love hearing about where their dancing has taken them – whether it’s just been some fun performances in dance schools, or if they’re professional ballerinas on the big stage!

“I think my favourite thing about this job is seeing girls who have been waiting and waiting to be told they’re good enough to pointe – and then to fit those shoes for them for the very first time. Although we work with gymnasts, street crews and lots of other different types of dancing, ballet and fitting pointe shoes is probably my favourite thing.

“Something funny happened recently with one of the staff members here. She’s a professional ballerina who works on the cruise ships and when she’s home she’ll come and work for me in the shop. It turns out on this last tour she flew out to Los Angeles to do her training with her team, and the choreographer all the way out there in California was a Saturday girl for me back in the 1990s! Who’d have thought it – two Arabesque girls working on the cruise ships on the other side of the world!”

Sharon and I could’ve chatted for hours about Perth, the Indies, the return of Perth Theatre and her excitement for this year’s panto but it dawned on me the main reason I’d initially spoke to her was regarding an extraordinary event she’s holding at Arabesque for the dancing community.

Australian dancewear company, Bloch, have a massive reputation in the dancing world and they’re offering a unique opportunity for both young and experienced dancers to have shoes fitted by two master pointers from Covent Garden who’ll be coming up from London for the day on Saturday 28th October.

“I’m so excited for this event with Bloch! Nowhere else in Scotland is doing this master pointe shoe fitting day so we’re extremely delighted to have their experts join us for the day – we’ve had so many bookings already! I’m so excited for this event with Bloch! Nowhere else in Scotland is doing this so we're delighted.

“We’re bringing in really quite revolutionary products that we wouldn’t necessarily normally have in the shop so it’s going to be an incredible event. If you’re a professional or senior student, this might be the time to consider a shoe that you’ve never thought of before. For beginners, just getting the fantastic advice of the Bloch master pointe shoe fitters will be so valuable.

“The whole shop is going to be remerchandised and it’s going to look amazing! We’re doing an event discount and goodie bags for everybody who comes along that weekend and Bloch are kindly offering up a competition where the winner will receive £200 to spend on Bloch products! It’s going to be a great weekend and hopefully lots of dancers come down and experience it.”

Perth born and bred, she’s experienced her family’s music business and created her own dancewear shop which has taken off more than she could ever have dreamed of as an 18-year-old girl looking for her calling in life.

We look forward to Sharon helping Perthshire’s young dancers make a start in their careers for many more years to come!

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The Arabesque Bloch Event will be held on Saturday 28th and Sunday 29th October. The master pointe fitters from Covent Garden will only be in the shop on the Saturday and booking is required if you would like a fitting with them.

The discounts, goodie bags and competitions will run all weekend at Arabesque. For more information or to book a slot, call 01738 630574 or email sales@arabesquedirect.co.uk.

 

 

 

 

 

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